Marketing Office

Our College. Our Brand.

The FLCC brand helps people recognize, trust, and connect with the college. A consistent brand presence makes our communications stronger, clearer, and easier to understand. Using approved logos, brand colors, voices, and creative assets helps the college maintain a clear image for our audience. Use these resources to become a Laker brand ambassador in your daily communication.

Brand Guidelines   Templates and Assets

Marketing and Communications at FLCC

The Marketing and Public Relations & Communications offices work together to strengthen FLCC’s brand and reputation, share the College’s story, and connect people with our programs and opportunities.

While our work often overlaps, each office brings distinct expertise. Marketing focuses on promoting FLCC, reaching target audiences, and inspiring action. Public Relations & Communications leads efforts to inform audiences, share College news and stories, highlight events, and support FLCC’s public reputation.

Marketing Services

We provide a range of strategic, creative, and digital services to support College priorities and build awareness of FLCC.

• Marketing strategy and campaigns
• Advertising and audience targeting
• Brand management and creative services
• Publications and promotional materials
• Website and digital services
• Recruitment and enrollment marketing

Communications, Public Relations, and News

We share FLCC news, information, and stories with internal and external audiences.

• Public and media relations
• College news and storytelling
• Internal communications
• Social media
• Event publicity
• Student-focused communications
• Emergency communications

PR and Communications

Accessibility Guidelines

We follow SUNY accessibility standards described in the Electronic and Information Technology (EIT). These standards are based on the Web Content Accessibility Guidelines (WCAG) 2.2 AA and are carefully designed to help us produce content that is accessible to as many people as possible.

Accessibility Resources (login required)